- Posted by Filmi Beat, last updated on 28 May, 2022

Josh, India‘s hottest short video app, has given a lot of reasons to please everyone. Be it treating the audience with mint-fresh content related to multiple languages ​​or being the quintessential platform for budding talents to showcase their creative skills, the homegrown app has become a favorite amongst all in no time.

Apart from all these amazing offerings, Josh also catches a lot of eye for its content creators for hosting one-of-a-kind meetups and fun-filled challenges with a difference. In an age where social media is all about filters, effects and showing off, the popular app is here to launch one of its biggest campaigns called #RealHai.

Curious to know what it’s all about? Well, this fabulous challenge is a celebration of ‘desi’ roots where all you have to do is be ‘raw’. So, no more ‘made up’ moments and a big yes to being ‘flawed’.
To add more shine to the challenge, the handsome hunk of Bollywood Sidharth Malhotra and the gorgeous Hansika Motwani teamed up for a special music video where they rocked Sajid’s funky tunes from the Sajid-Wajid duo and all Excited to be real. Josh brings to you the opportunity to be your true self with the #RealHai Challenge.

All you need to do is create videos that give the world a glimpse of the real you in any style; Be it comedy, dance, entertainment, fashion, fitness or food. The challenge is already live on the Josh app and it’s raining top videos created by content creators.

Check @officialjoshapp for more #RealHai videos

https://share.myjosh.in/content/36b2d41d-b99b-4039-ba0a-7f3bacf09343?ref_action=click

https://share.myjosh.in/content/2c23254f-f571-4aed-ba7d-60877a1f7be2?ref_action=click

https://share.myjosh.in/video/25e00c90-2663-4a7f-8477-d7dd0ba89080?u=0x12ca91d8b5e71da9

https://share.myjosh.in/video/a4582280-df36-4449-8b95-ee449bf83c37?u=0xd60d9da97cdc50bb

https://share.myjosh.in/video/715583d2-1fb6-4019-b4cf-ed0e83190b93?u=0xb796372a2d2dd0af

https://share.myjosh.in/video/911cf456-90d2-49d7-9908-f194fe4b1f5e

https://share.myjosh.in/video/cbf1e51a-7987-4ac7-bcee-0739b570239c?u=0x12ca91d8b5e71da9

IIFA 2022, to be held in Abu Dhabi from June 2 to June 4, has exciting prizes, and one can get a chance to meet their favorite celebrities. Many big names of Hindi film industry will be present in this event under one roof.

Want to be a part of this star-studded extravaganza? Then, take part in the #RealHai Challenge right away. Who knows, you might just have a great time at IIFA this year.

So, this season, it’s time to drop all your filters and take the world by storm with the ‘real’ you!

Story first published: Saturday, May 28, 2022, 12:24 [IST]